“People have been travelling for centuries. Travel with tourism as a primary motive has only developed into one of the most important economic sectors worldwide over the past few decades. This development has not been without negative impacts. Tourism has major environmental impacts (such as biodiversity loss, landscape impact, waste and water scarcity) and social impacts (such as overtourism, gentrification and social uprising). The COVID-19 pandemic has further emphasised the vulnerabilities of the sector, and for some this was the window of opportunity to rethink tourism. Regenerative tourism and the idea of ‘building back better’ is a concept that has increasingly received attention as a new way to travel.”