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Future of Tourism

“As world tourism begins recovering from the coronavirus crisis, the Future of Tourism Coalition shares a global mission: to place destination needs at the center of tourism’s new future.


We invite you to be a part of this movement.


Decades of unfettered growth in travel have put the world’s treasured places at risk – environmentally, culturally, socially, and financially. Now the tourism industry faces a precarious and uncertain future. Re-centering around a strong set of Guiding Principles is vital for long term deep-rooted growth.”